AI pricing report

What AI tools really cost: November 2026

We read the pricing pages of 470 AI tools ourselves. Here is what the free plans and the cheapest paid plans look like, by category.

Data as of 13 Nov 2026. Only tools whose prices we read on the vendor's own pricing page are counted.

Key numbers

  • 71% have a free plan. 336 of the 470 tools we checked offer a free plan or free allowance. Most have limits, such as credits, watermarks or a cap on files.
  • The typical cheapest paid plan is $20 a month. That is the median entry price on monthly billing across 198 tools that show a US dollar monthly price. Half of them start between $10 and $29.
  • Paying yearly usually saves about 20%. That is the median saving across 176 plans that show both a monthly and a yearly price.
  • 96 tools sell credits instead of a simple monthly plan. For these, the price alone does not tell you how much you can make, so read what a credit buys.

By category

CategoryTools checkedWith a free planTypical entry priceCheapest entry plans we found
Coding & Development 108 79% $24/mo AINative Studio $5, Railway $5, SQLAI.ai $6
Other AI Tools 45 73% $20/mo cleanup.pictures $5, Hugging Face $9, MagicSchool $12.99
Automation & Agents 41 80% $22.49/mo Saga $8, Activepieces $20, AgentMail $20
Image Generation & Editing 37 68% $12/mo Cutout.Pro $5, NightCafe $7.49, Reve $7.99
Chatbots & Assistants 35 86% $17/mo ChatGPT $8, Perplexity $10, Big-AGI $10.99
Video Generation & Editing 33 76% $16.50/mo Infinity AI (LemonSlice) $8, Viggle $9.99, Wondershare Filmora $9.99
Productivity 32 66% $12/mo BrainSoup $5, Magic Potion $5, Trello $6
Writing & Content 28 54% $19/mo Rytr $9, RapidTextAI $10, Shy Editor $10
Research 18 78% $16/mo Rayyan $8.33, Wolfram Alpha $9.99, Explainpaper $16
Data & Analytics 17 82% $25/mo Rows $8, AI2sql $9, Excelmatic $9.90
Voice & Speech 16 75% $29/mo CustomPod.io $4.99, Dubverse $18, Listnr $19
Business & Sales 16 12% too few prices —
Audio & Music 15 80% $10/mo ElevenLabs $6, Ecrett Music $7.99, Adobe Podcast $9.99
Design & Graphics 15 80% $20/mo Adobe Firefly $9.99, Napkin AI $12, Canva $18
Marketing & SEO 11 9% $59/mo TubeBuddy $3, vidIQ $19, AdCreative.ai $39

"Typical entry price" is the median of each tool's cheapest plan on monthly billing, in US dollars. Shown only where at least 5 tools in the category list such a price.

What this means if you are choosing a tool

  • Try the free plan first. Most tools have one, and it is often enough to see if the tool fits.
  • Check what the free plan really includes. Watermarks, one-time credits and file limits are common.
  • If you will keep using a tool, compare the yearly price. It is usually about a fifth cheaper.
  • Browse free AI tools by category or compare two tools on tool vs tool.

How we made this report

Every number comes from tools labelled "verified" on AI RightFit: we read their plans and prices on the vendor's own pricing page. Tools shown only in another currency are counted for free plans but left out of the dollar figures. We have not tested the tools. Prices change, so check the vendor's page before you pay. See how we verify.

You may quote these numbers or share this page. Please link to this report as the source.

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